What Makes Your Brain Happy and Why You Should Do the Opposite

Author: David DiSalvo
Edition:
Binding: Paperback
ISBN: 1616144831

What Makes Your Brain Happy and Why You Should Do the Opposite

F. Download books What Makes Your Brain Happy and Why You Should Do the Opposite for free.
Why do we routinely choose options that don't meet our short-term needs and undermine our long-term goals? Why do we willingly expose ourselves to temptations that undercut our hard-fought progress to overcome addictions? Why are we prone to assigning meaning to statistically common coincidences? Why do we insist we're right even when evidence contradicts us? In What Makes Your Brain Happy and Why You Should Do the Opposite, science writer David DiSalvo reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains 'happy' leads to errors, biases, and distortions, which make getting out of our own way extremely difficult. DiSalvo's search includes forays into evolutionary and social psychology, cognitive science, neurology, and even marketing and economicsas well as interviews with many of the top thinkers in psychology and neuroscience today. From this research-based platform, DiSalvo draws out insights that we can use to identify our brains' foibles and turn our awareness into edifying action. Ultimately, DiSalvo argues, the research does not serve up ready-made answers, but provides us with actionable clues for overcoming the plight of our advanced brains and, consequently, living more fulfilled lives.
reword by Wray Herbert
Author of On Second Thought: Outsmarting Your Mind's Hardwired Habits
Former editor in chief of Psychology Today
Regular contributor to Science, Scientific American, and Science NewsWhy do we routinely choose options that don't meet our short-term needs and undermine our long-term goals? Why do we willingly expose ourselves to temptations that undercut our hard-fought progress to overcome addictions? Why are we prone to assigning meaning to statistically common coincidences? Why do we insist we're right even when evidence contradicts us?In What Makes Your Brain Happy and Why You Should Do the Opposite, science writer David DiSalvo reveals a remarkable paradox: what . Download What Makes Your Brain Happy and Why You Should Do the Opposite from rapidshare mediafire 4shared

What Makes Your Brain Happy and Why You Should Do the Opposite

Why do we routinely choose options that don't meet our short-term needs and undermine our long-term goals? Why do we willingly expose ourselves to temptations that undercut our hard-fought progress to overcome addictions? Why are we prone to assigning meaning to statistically common coincidences? Why do we insist we're right even when evidence contradicts us? This book reveals a remarkable paradox: what your brain wants is frequently not what your brain needs. In fact, much of what makes our brains 'happy' leads to errors, biases, and distortions, which make getting out of our own way extremel

author david disalvo format paperback language english publication year 08 03 2012 subject philosophy psychology subject 2 psychology professional general title what makes your brain happy and why you should do the opposite author david di salvo publisher prometheus books publication date nov 22 2011 pages 280 binding paperback dimensions 6 00 wx 9 00 hx 1 00 d isbn 1616144831 subject psychology cognitive psychology brand new paperback all orders get full access to our online status tracking s

What Makes Your Brain Happy and Why You Should Do the Opposite

What Makes Your Brain Happy and Why You Should Do the Opposite (Unabridged) - Author: David DiSalvo; Narrator: David DiSalvo; Format: Audio Book (Digital Audiobook Download)

Free What Makes Your Brain Happy and Why You Should Do the Opposite Download

. You can download What Makes Your Brain Happy and Why You Should Do the Opposite pdf for free. eword by Wray Herbert
Author of On Second Thought: Outsmarting Your Mind's Hardwired Habits
Former editor in chief of Psychology Today
Regular contributor to Science, Scientific American, and Science NewsWhy do we routinely choose options that don't meet our short-term needs and undermine our long-term goals? Why do we willingly expose ourselves to temptations that undercut our hard-fought progress to overcome addictions? Why are we prone to assigning meaning to statistically common coincidences? Why do we insist we're right even when evidence contradicts us?In What Makes Your Brain Happy and Why You Should Do the Opposite, science writer David DiSalvo reveals a remarkable paradox: what